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This is Part four of a six-part series dedicated to the Six Pitfalls of NBA Management. For Parts one through three, go to www.buytheclippers.com. Fans of bad NBA teams, perpetually bad teams, will try to tell you their plight is a result of plain, old, bad luck. This six part series explains, I don't agree. Instead, I see six things that perpetually bad franchises do that make them perpetually bad franchises. And, as luck would have it, there are six things that good franchises don’t do to continue being good franchises. Believe it or not, they are the same six things. On to the second of the six most common pitfalls of NBA franchises:   4) What We Have Here Is a Failure to Communicate. On every team there are three main power brokers: the owner, the genera ...

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